Wednesday, October 19, 2011


"I wanted to create a modern capsule collection inspired by memorable styles from our history that represented milestone moments for the brand and embody the DNA of our house style.

These modern interpretations of classic designs represent the iconic glamour of Jimmy Choo today."
Tamara Mellon, OBE Founder and Chief Creative Officer

To celebrate the 15th Anniversary of the iconic Jimmy Choo brand, the luxury label has released a coffee table book entitled, JIMMY CHOO XV and launched a fabulous capsule collection titled 'Icons'.

The book is available for early release exclusively in Jimmy Choo stores worldwide as of the 26th October 2011 with a deluxe edition featuring a snakeskin print embossed slipcase (of course) and will be in good bookstores worldwide from February 2012.

With a foreword by fashion journalist Colin McDowell and introduction by Tamara Mellon, JIMMY CHOO XV chronicles the 15 most significant shoes from the company’s archives through captivating imagery shot by photographers such as Mario Testino and Terry Richardson, editorial from the world’s top fashion magazines, paparazzi shots from the red carpet, design studio sketches and behind the scenes photography.

The company will donate one hundred percent of its revenues from the sale of the book to the Jimmy Choo Foundation, a charitable trust.

If procuring part of the collection for your feet will break the bank right now, consider ordering the book in the interim. Love!

Take a sneak peek behind the scenes of the Icons photo shoot:

Want more? Go to Jimmy Choo.

@traceygillinder would like to apologize for cheating on Shoe Addict readers. Forgive me? Then check out the new Brisbane Times Plus One Column!

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Sunday, October 02, 2011


Over 1,500 guests converged on London's Hyde Park for the Burberry Prorsum Spring Summer 2012 show last week including; Rosie Huntington-Whiteley, Sienna Miller and Sir Ben Kingsley.

If you still haven't received the memo telling you Burberry's fresh young look is hotter than hell right now, then they'll happily come to you via Twitter, Facebook, Instagram and You Tube.

In a fashion first, Burberry partnered with Twitter to create a live 'Tweetwalk' show premiering the Spring Summer 2012 collection with instant backstage Twitpics of each model live, before they hit the runway.

Burberry just reinvented PR fashion forward. Now back to the shoes...


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