Wednesday, October 19, 2011

ICONIC CHOO PUTS BEST STEM FORWARD

















"I wanted to create a modern capsule collection inspired by memorable styles from our history that represented milestone moments for the brand and embody the DNA of our house style.

These modern interpretations of classic designs represent the iconic glamour of Jimmy Choo today."
Tamara Mellon, OBE Founder and Chief Creative Officer

To celebrate the 15th Anniversary of the iconic Jimmy Choo brand, the luxury label has released a coffee table book entitled, JIMMY CHOO XV and launched a fabulous capsule collection titled 'Icons'.

The book is available for early release exclusively in Jimmy Choo stores worldwide as of the 26th October 2011 with a deluxe edition featuring a snakeskin print embossed slipcase (of course) and will be in good bookstores worldwide from February 2012.

With a foreword by fashion journalist Colin McDowell and introduction by Tamara Mellon, JIMMY CHOO XV chronicles the 15 most significant shoes from the company’s archives through captivating imagery shot by photographers such as Mario Testino and Terry Richardson, editorial from the world’s top fashion magazines, paparazzi shots from the red carpet, design studio sketches and behind the scenes photography.

The company will donate one hundred percent of its revenues from the sale of the book to the Jimmy Choo Foundation, a charitable trust.

If procuring part of the collection for your feet will break the bank right now, consider ordering the book in the interim. Love!

Take a sneak peek behind the scenes of the Icons photo shoot:




Want more? Go to Jimmy Choo.


@traceygillinder would like to apologize for cheating on Shoe Addict readers. Forgive me? Then check out the new Brisbane Times Plus One Column!


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